Promoting Health through TV

The television is a very effective medium for promoting health and fitness to kids and teens. This is because television sets deliver both audio and video. The combination of sound and image creates a very stunning and entertaining impact. It can capture the short-term attention of children and the interest of adolescents. The appeal of television has led health and fitness advocates to partner with television producers in coming up with shows that suit little kids. Many TV programmes today feature puppetry, music and dance in order to impart to their young audiences the importance of eating the right kinds of food. Fun fitness workouts are targeted toward teenagers and young adults. These workouts are fun ways of exercising and they usually resemble dance routines. Even the older market can benefit from health programmes on TV through cooking shows that focus on creating healthy yet tasty meals. Such shows do not focus only on green leafy dishes like salads and vegetable meals; they also teach parents to whip up appetising, healthy soups, viands and desserts.




